Shop Operation

At Continental, we believe in developing our partners for the mutual growth. All our trainings are carefully created to focus on four training pillars: Business, Product, Technical and Retail Operation. We believe through continuous learning that our business partners will grow stronger together and deliver exceptional services to our loyal consumers.

Continental Learning Portal will provide you information about training courses to help grow and expand your businesses.

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Shop Operation Pillar

When consumers buy our product, they are buying an experience at the same time. Selling customised experience is the key to customer loyalty. All our courses under this pillar are designed to help business owners to stay up-to-date with the latest management techniques and skills to improve shop quality, expenses, and improve operating profit.

Business professionals at work

Ep 2: Improve profit through shop productivity and efficiency

Nov 22, 2021 | 7:00 - 8:30 pm (Live)

Webinar EP 2

Improve profit through shop productivity and efficiency

“Keep the wrenches turning”, that’s the goal of every tyre shop.  How could retails maximise their productivity?

Benefits

At the end of this course, you will be able to pick up some important changes that retails could possibly implement to increase productivity.

Who Should Attend

Suitable for entrepreneurs, business owners, managers, supervisors.

Key Contents

  • Module 1 : Blind spots
  • Module 2 : Shop
  • Module 3 : Technician
  • Module 4 : Tool
  • Module 5 : Procedure

Ep 7: Vehicle Safety Inspections Create Business Opportunities

September 21, 2022 | 8:00 pm - 9:00 pm

Webinar EP 7

Vehicle Safety Inspections Create Business Opportunities

Every walk-in customer is a sales opportunity for any shop owner. In order to better satisfy your customers’ needs, you will need to ensure that their vehicle is in a safe driving condition before they leave the shop.

If a customer’s car breaks down on the highway after leaving your shop, they will end up asking, “Why didn’t you find the problem and fix it?”

The tough reality is that there are not enough resources in a shop to perform a fully comprehensive vehicle inspection on every car–especially since the shop has to go through the inspection, customer approval, and final service delivery stages.

It’s even more troubling if the customer is not interested in what shop offers and does not pay! That can truly demoralize a shop’s staff, who have completed all the tiring work.

This webinar episode will share the benefits of creating an effective vehicle inspection program, with real-life case studies from our Continental China trainer–Bruce Zhou.

Benefits

By the end of this webinar, you should understand:

  • Why conducting vehicle inspections are essential.
  • What are the benefits of a well-designed vehicle inspection program. 
  • How to create your own vehicle inspection program.

Who Should Attend

Suitable for entrepreneurs, business owners, managers, supervisors.

Key Content

  • The challenges behind vehicle inspections
  • The different Dos and Don’ts
  • Case studies and sharing of final results
  • Strategization and preparation to kickstart the program building

Ep 12: Are You Ready for EV Services?

September 27, 2023 | 8:00 pm - 9:00 pm

Webinar EP 12

Are You Ready for EV Services?

As EV vehicle repair is expected to increase in the coming years as those vehicles reach the end of their warranty, the current state of the electric vehicle (EV) transition can cause shop owners to question whether they should invest in specific equipment and training.

Many believe that investing in EV service means they must do so with an “all-or-nothing” attitude. In reality, preparing a shop for EV service is much more nuanced and can be better paced. Many aspects of petrol-based service and maintenance will carry over to servicing electric vehicles. No matter the method of travel, vehicles will always have certain characteristics that need servicing – including wheels, tyres, suspension, brakes, and more. This will ensure shop owners can still provide basic services to EV customers without the need for any additional investments.

Balancing these conditions and understanding where the need for service is located is important for shop owners and technicians to understand how to prepare their shops for the EV transition. Not every shop or market is the same, and understanding the competitive landscape is a critical factor in deciding how to invest your resources.

Benefits

By the end of this webinar, you should understand:

  • Electric vehicle definition
  • Safety precaution & Service equipment and tools
  • Normal & Hidden services for EVs

Who Should Attend

Suitable for entrepreneurs, business owners, managers, supervisors.

Key Content

  • Electric vehicle terminology
  • Safety precautions around shop
  • Servicing equipment and tools
  • Technical training requirements
  • Battery health report
  • Hidden services for EVs

Ep 14: Do EVs require special tyres?

December 4, 2023 | 8:00 pm - 9:00 pm

Webinar EP 14

Do EVs require special tyres?

There will be EV owners wo prefer tyres that were specifically designed for their vehicle if their driving habits align with those tyres’ main performance attributes.

Do electric vehicles (EVs) require tyres that are specifically designed and built for EV applications or can already-existing tyres with the correct attributes perform just as well on EVs?

It’s a question that’s on the minds of many tire dealers and consumers.

In this episode, you will understand better in terms of performance conflict between the two types of tyres, and convince your customer to buy according to their needs.

Date :
4-Dec-2023 (Mon), 8pm-9pm

Benefits

By the end of this course, you should understand :

  • EV tyre performance considerations and its definitions
  • Why EV tyres is more expensive
  • How to sell Continental tyres to EV owners

Who Should Attend

Suitable for entrepreneurs, business owners, managers, supervisors.

Key Content

  • EV consumer needs
  • Performance differences between EV and normal tyres
  • How to convince consumer depending on their needs to opt for EV dedicated or normal Replacement tyres